Trip prep day · UGC creator, lifestyle & shopping

Everything I post ends up in someone's cart.

Big trip tomorrow, errands today. I'm Syd, a lifestyle and shopping creator on TikTok (@sydthelazysloth). Spend my trip prep day with me: an iced matcha, a big store run, the dressing room, checkout, and a dash to the airport. Along the way you'll see what I make, and why products end up in my audience's carts.

6Mviews · last 60 days
+673%views vs prior 60 days
151.5Kshares
16.8%engagement
Syd at a Waikiki sunset with Diamond Head behind her
Syd in a black tank, denim mini skirt and boots on a city sidewalk
Syd's orange tabby lounging on a pink bed
6MVIEWS IN
60 DAYS
8:00 AM · The plan

Today's to-do list.

I'm a planner, so of course there's a list. Scroll and I'll check things off as we go, or tap any item to skip ahead.

9:00 AM · Iced matcha run

Oops.

First stop of the day and I already spilled my iced matcha. Keep scrolling and I'll spill the tea about who I am, too.

Clean-up at the matcha bar

Spilling the (matcha) tea.

9:15 AM · About Syd

Hi, I'm Sydnie, a recent UMass Amherst computer science grad. I'm also a loud, whimsical, talkative and a planner with a hundred tabs open and a color-coded list for each one. You'll usually find me with an , hanging out with my , testing , or chasing sunsets at . Disney, travel and small adventures are my whole personality.

Hover or tap the underlined words

Syd Facts

Serving size1 TikTok (60 sec)
Energy110%
Creativity100%
Planning95%
Color-coded calendars12
Talking200%
Hard work100%
EducationUMass Amherst
Computer science100% debugged
CaffeineIced, always
Iced matcha lattesdaily
Iced coffeealso daily
Ingredients: whimsy, hauls from Target and Sephora, orange cat hair, one more beauty product, Disney trips, beach sunsets, big ideas. Contains: strong opinions about home decor.
Syd in a black tank, denim mini skirt and boots on a city sidewalk
Outfits & finds
Syd sitting by a river trail in a white sweater and tall boots
Little adventures
Floral bedding with a plush bunny
Cozy home
10:30 AM · The store run

Shopping for the trip. And what I film.

Hauls, seasonal decor, recipes and little adventures. Here's a peek at my page. My most-viewed video, $20 giant Fugglers at Costco, hit 2.9M views. Walk the aisles below for the kinds of videos I make.

AISLE2

Shopping hauls

  • Target
  • Sephora
  • World Market

My most-watched format. Honest, excited "you need this" finds that send people to the store.

AISLE3

Seasonal decor

  • Fall
  • Halloween
  • Holiday setups

Cozy, aesthetic setups that make people want to redecorate this weekend.

AISLE4

Lifestyle & DIY

  • Everyday vlogs
  • Coffee recipes
  • Crafts

Easy-to-watch routines and recipes that people save and try themselves.

AISLE5

Travel & adventures

  • Disney
  • Beach days
  • Packing lists

Bringing products along on the fun stuff, from Disney days to Hawaii sunsets.

12:00 PM · The dressing room

Try on a format. Made to fit your brand.

These are the kinds of UGC I make for brands. Pick one, or mix and match.

FITTING ROOM3MAX 7 ITEMS
OCCUPIED
Syd's fitting room mirror selfie in a mint tank and denim shorts
SYD'S

Hauls & unboxings

First reactions, try-ons and "look what I found." My audience's favorite.

SIZE: PER VIDEOBEST SELLER
SYD'S

Product demos & reviews

How it works and why it's worth it, in my voice.

SIZE: PER VIDEOASK ME
SYD'S

Day-in-my-life & GRWM

Your product in real routines: coffee, outfits, errands.

SIZE: PER VIDEOASK ME
SYD'S

Home & seasonal decor

Room refreshes and holiday setups. Cat cameos likely.

SIZE: PER VIDEOASK ME
SYD'S

Recipes & DIY

Iced coffee, matcha drinks and crafts, step by step.

SIZE: PER VIDEOASK ME
SYD'S

Photos & b-roll

Stills and clips for ads, websites and social feeds.

SIZE: PER SETASK ME
SYD'S · NEW ARRIVAL

Tech & gadgets

Apps, AirPods, laptop setups and desk gear, explained by a CS grad in plain English.

SIZE: PER VIDEOJUST IN
01Brief

Tell me about your product, goals and must-say points.

02Plan

I send hook ideas and a shot list before filming anything.

03Film & edit

Natural light, real reactions, captions in my voice.

04Deliver

Files ready for your ads or organic posts.

12:30 PM · Try it on

Bring your product. I'll show you the videos.

Tell me what you sell and get three video ideas for it, the way I'd film them. They're AI-drafted starting points, like step 02 of my process, and I'll tailor the one you like with you before filming.

1:30 PM · Checkout

Ringing up the haul (and my past few months).

Scroll to send everything through the scanner. These numbers are from my TikTok analytics for the last 60 days (Jul 24 – Sep 21, 2026).

EXPRESS · 6 ITEMS OR LESS
Syd's Select
Post views
6M
FAMILY SIZE · 60 DAYS
Sparkling
850.5K
Likes
151.5K
Shares
SENT TO THE GROUP CHAT
Profile views
23.5K
WHIPPED · FRESH
Real talk
5.8K
Comments
New! Improved!
+673%
views vs prior 60 days
SYD'S
@SYDTHELAZYSLOTH · TIKTOK
LAST 60 DAYS · 07/24 – 09/21/2026

POST VIEWS6,000,000
LIKES850,500
SHARES1 IN 40 VIEWERS151,500
PROFILE VIEWS23,500
COMMENTS5,800
VIEW GROWTHVS PRIOR 60 DAYS+673.4%
FOR YOU TRAFFICNEW PEOPLE FINDING ME93.8%

ENGAGEMENT RATE16.8%
(LIKES + COMMENTS + SHARES) ÷ VIEWS

VIEWS · 12 MO9,600,000

PAID WITH: 1 ICED MATCHA
THANK YOU FOR SHOPPING AT SYD'S

** EVERYTHING I POST ENDS UP **
** IN SOMEONE'S CART **

Full analytics screenshots and audience demographics available on request.

5:00 PM · The airport

Wheels up: where I film.

From NYC and Jersey to Houston, Honolulu and Disney, I bring my audience along, and your product can come too. Scroll to take off.

DEPARTURESSYD'S INTERNATIONAL · TERMINAL B
FLIGHTDESTINATIONCONTENTSTATUS
Souvenir shop

Postcards from recent trips.

Hover or tap a postcard to flip it
6:15 PM · Now boarding

Now boarding: your brand.

Tell me about your brand and I'll send ideas, rates and availability.

Open mail app
SYD'S AIRBOARDING PASS · FIRST CLASS UGC
SYD
SYD'S WORLD
YOU
YOUR BRAND
PASSENGERSydnie
FLIGHTSYD 365
GATETikTok
SEAT1A
BOARDSNow
BAGSMany
Email me